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Supplier satisfaction survey: 12 questions your vendors answer about you

Twelve questions for the person who handles your account at a supplier, on how you look as a customer.

  • 12questions
  • 3 minto complete
  • Your supplieranswers it
  • Yearlyor before a renewal
Supplier Satisfaction Survey · answer to move through it
Use this template
Question 1 of 12 Who is answering
Which of these is closest to your role on our account?
Account or sales lead
Operations, production or delivery
Finance or credit control
Owner, director or partner
Customer service or support
Question 2 of 12 Who is answering
How long has your company been supplying us?
Less than 6 months
6 to 12 months
1 to 3 years
More than 3 years
Question 3 of 12 How we ask for the work
Our requirements are clear enough to quote against without coming back to us for the basics.
1
2
3
4
5
Strongly disagreeStrongly agree
Question 4 of 12 How we ask for the work
The lead times we ask for are realistic for the work involved.
1
2
3
4
5
Strongly disagreeStrongly agree
Question 5 of 12 How we ask for the work
The prices we agree leave your business a workable margin on this account.
1
2
3
4
5
Strongly disagreeStrongly agree
Question 6 of 12 How we pay
We pay on the terms we agreed.
1
2
3
4
5
Strongly disagreeStrongly agree
Question 7 of 12 How we pay
When your team queries an invoice, they get an answer from us.
1
2
3
4
5
Strongly disagreeStrongly agree
Question 8 of 12 How we behave when it matters
You know who on our side can make a decision when one is needed.
1
2
3
4
5
Strongly disagreeStrongly agree
Question 9 of 12 How we behave when it matters
When something goes wrong on an order, we take part in putting it right.
1
2
3
4
5
Strongly disagreeStrongly agree
Question 10 of 12 Where we stand with you
If your capacity were tight next quarter, our orders would be near the front of the queue.
1
2
3
4
5
Strongly disagreeStrongly agree
Question 11 of 12 Where we stand with you
Overall, we are a good customer to supply.
1
2
3
4
5
Strongly disagreeStrongly agree
Question 12 of 12 In your words
What is the one thing we could change that would make us easier to supply?

The 12 supplier satisfaction survey questions

A supplier satisfaction survey asks the person who handles your account at a supplier or vendor to rate you as a customer: how clearly you brief, how realistic your lead times are, whether you pay on time and where your orders sit in their queue. These twelve questions open in the survey form builder, ready for your company name.

Plain text, one question per line, with the answer scale.

Who is answering

Two short cuts, so you can split the results by role and by tenure.

  1. Which of these is closest to your role on our account?Pick one of 5, requiredfinance and operations contacts meet different parts of your company.
  2. How long has your company been supplying us?Pick one of 4, requireda first-year supplier is describing your onboarding.

How we ask for the work

What you asked for, by when, and at what price.

  1. Our requirements are clear enough to quote against without coming back to us for the basics.1 to 5, strongly disagree to strongly agree, requireda low answer points at your brief or specification.
  2. The lead times we ask for are realistic for the work involved.1 to 5, strongly disagree to strongly agree, requiredlow from every supplier means your planning cycle sets dates late.
  3. The prices we agree leave your business a workable margin on this account.1 to 5, strongly disagree to strongly agree, optionalthe one rating a supplier may skip.

How we pay

The part of the relationship the supplier's finance team feels.

  1. We pay on the terms we agreed.1 to 5, strongly disagree to strongly agree, requiredcompare the answer with your own payment ledger.
  2. When your team queries an invoice, they get an answer from us.1 to 5, strongly disagree to strongly agree, required

How we behave when it matters

Needing a decision from you, and an order going wrong.

  1. You know who on our side can make a decision when one is needed.1 to 5, strongly disagree to strongly agree, requireda low answer names a bottleneck on your side.
  2. When something goes wrong on an order, we take part in putting it right.1 to 5, strongly disagree to strongly agree, requiredset it beside your complaint log.

Where we stand with you

Your place in the supplier's queue, then the headline rating.

  1. If your capacity were tight next quarter, our orders would be near the front of the queue.1 to 5, strongly disagree to strongly agree, requiredset it beside how much you spend with them.
  2. Overall, we are a good customer to supply.1 to 5, strongly disagree to strongly agree, requiredtrack it per supplier, never as one average.

In their words

One open answer to close.

  1. What is the one thing we could change that would make us easier to supply?Open text, optional

How to use this supplier satisfaction survey

Send it to one named person per supplier, the account manager your buyers email, once a year or ahead of a contract renewal. Send it from procurement instead of the buyer who places the orders. Suppliers answer by name, so say in the invitation who will read the answers.

Read each rating as the share of suppliers who picked 4 or 5. A rating that is low across your suppliers is a form, a policy or a payment run of yours, and you fix it once. A rating that is low for one supplier goes on the agenda of that account's next review. If the lead-time rating is low among the suppliers who ship you goods, the logistics survey questions measures the deliveries themselves.

Four survey documents, each joined by a line to a different desk, with one document and its desk highlighted
One copy per supplier, each sent to a named contact.

Supplier satisfaction survey FAQ

Is a vendor satisfaction survey the same thing?

Yes, when the vendor is the one answering. These twelve questions suit a vendor, a contractor or an agency without a word changed. When your own buyers rate a vendor's tool instead, the software evaluation survey template gives you a scored result.

How is this different from a procurement satisfaction survey?

A procurement satisfaction survey asks the colleagues who raise purchase requests how well buying served them. A supplier satisfaction survey asks the supplier at the far end. For the internal view, the process improvement survey asks employees where a process slows them down.

Should you share the results with your suppliers?

Yes. Tell each supplier which answers you will act on and what will change. Promise it in the invitation too: in a Cochrane review, offering the survey results raised the odds of an electronic questionnaire being answered by a third.[1]

Michael Hodge, survey methodology · Updated 2 October 2026 · How templates are reviewed

Sources (1)
  1. Edwards PJ, Roberts I, Clarke MJ, DiGuiseppi C, Wentz R, Kwan I, Cooper R, Felix LM, Pratap S. Methods to increase response to postal and electronic questionnaires. Cochrane Database of Systematic Reviews, 2009. DOI 10.1002/14651858.MR000008.pub4. europepmc.org

See your company from the supplier side of the order

Twelve questions, three minutes, eleven ratings. Put your company name in and send it to the account manager at each supplier.

Use this template